Banners are a
cheap means of conveying a letter to masses. Unlike other media used in
advertising, the restrictions with banners are incredibly far less. Imagine
advertising on the TV and the radio. The text will go to viewers and listeners
only. To obtain the message, the telly viewer or the radio listener ought to be
in attendance to the medium properly. If the listener or even the viewer didn't
receive the message clearly, there is virtually no second chance yet in a
banner, and it is not so. The driving side comes and sees a banner, and you can
go back and see it another time if you believe you don't need to view it
correctly initially.
Since outdoor
advertising with banners is amazingly popular, the banner should be so made
that it also has to stand any damage because of the weather, especially the
ultraviolet rays of the sun. Ultraviolet rays could alter the colors among the
banners. However, the banner needs to withstand possible rain damage. The
answer to the attacks of elements will be the vinyl banner. In vinyl (PVA) banner printing the
materials used is a synthetic polymer called polyvinyl Chloride or in shortened
form PVC which is undoubtedly petroleum by-product. PVC is not just touched by
rain, but it is liable to the degradation by UV rays considering the sun.
To preserve the
fabric from the sun, the PVC board manufacturers use additives to make them
ultraviolet ray resistant. On top of this, the inks employed in vinyl banner
printing are likewise specially manufactured to resist ultraviolet rays. In
vinyl banner printing they use durable nylon-reinforced banner material, UV
resistant inks which you will find are typically guaranteed against damage for
about couple of years. For clear images, they use high res printing using
around 720dpi. The inks they use are scratch-resistant. If patches of scratches
appear, that patch could receive further damaged as it is seldom UV resistant.
For more details
on PVA powder visit the
website kuraray-poval.com and happy to assist.
Author’s Bio:
Elie writes for kuraray-poval.com
and has six years of experience in writing on topics including polymerization
and industrial grade adhesives.